In March of 2016, media giant Condé Nast launched a massive branding awareness campaign—#CreativityIs, with videos, wild postings, and a full scale takeover of the New York City Grand Central Station MTA Subway stop. Condé Nast's headquarters are at 1 One World Trade Center in Lower Manhattan. Myself and my design partner were in charge of planning, designing, revising, and proofing this entire space. The project took over six weeks to complete.